Blog

Create better website content for optimal SEO

High quality content and great user experience have always been the cornerstones of SEO success, but for too long, the industry became obsessed with keyword density and back links. With dramatic changes to Google algorithms in 2013, it now seems that great content is back in vogue. In 2014, if you focus on creating great [...]

UX Contractor needed!

Why work for us?: As you read through a number of adverts, they probably all seem the same, a blurb about the company, an overview of the role and a long list of skills and attributes you require to perform the role.  At HotHouse, we are a little bit different. Let us start of by [...]

Test Analyst

A bit about us…. HotHouse is one of Australia’s most experienced digital services agencies with 18+ years of delivering compelling online solutions to some of Australia’s best-known brands including Toyota, Foxtel, CPA and BP. Ranked by Forrester as one of the top 3 Interactive Marketing Agencies in the region, HotHouse employs over 80 digital professionals [...]

HR Coordinator- 9-12 month contract- May start

About us… HotHouse is one of Australia’s most experienced digital services agencies (i.e. we build websites), boasting the benefits of 19 years of continuous independent ownership and leadership, with the founding partners still leading client strategy. Supporting them is a unique coalition of thinkers, technologists, developers, digital marketers, user experience experts, designers, analysts, writers and [...]

Customer experience key to retail success

As the pace of online retail sales growth continues to outstrip traditional bricks and mortar retailing, a tsunami of store closures rolls on across across High Streets and shopping malls nationwide. According to the latest data in National Australia Bank’s Online Retail Sales Index report, Australian retail spending online increased to $14.9 billion for the [...]

Digital Account Director

About HotHouse HotHouse is one of Australia’s most experienced digital services agencies, boasting the benefits of 18 years of continuous independent ownership and leadership, with the founding partners still leading client strategy. Supporting them is a unique coalition of thinkers, technologists, developers, digital marketers, user experience experts, designers, art directors, analysts, writers and content creators. [...]

Fingerprinting on the rise as the cookie crumbles

Facebook exec Brian Boland has written an interesting piece in AdAge about the demise of cookie-based measurement. In it, he says rather lyrically that “Measuring online advertising today is like trying to boil a swimming pool with a Bunsen burner. It’s hard.” Of course, cookies have long been used by marketers to track user visits [...]

From Cooma frock shop to omni-channel success story

Brand-savvy consumers are well in control. As the pace of online retail sales growth continues to outstrip traditional bricks and mortar retailing, retailers know full well that their customers expect a seamless experience no matter which channel they choose to shop. For retailers these days, omni-channel is not a nice to have – but the [...]

Senior Front End Developer

About us… HotHouse is one of Australia’s most experienced digital services agencies with 18+ years of delivering compelling online solutions. We work with some of Australia’s best known brands guiding them online, building their digital capabilities and transforming their business models. We use technology to create, implement and tune valuable digital assets ranging from enterprise [...]

Facebook’s mobile expansion

The news last week that Facebook was shelling out a jaw dropping US$19 billion for mobile messaging service WhatsApp, had the internet abuzz. The cash and stock deal is made up of $4 billion in cash, $12 billion in Facebook stock, as well as another $3 billion in restricted stock for WhatsApp employees. It’s Facebook’s [...]