What’s the buzz with Web 3.0?
Recently there’s been a fair amount of chatter about Web 3.0. So I thought I’d start to put a little context around this.
It could be argued that in Web 1.0 users were consumers; in Web 2.0 producers; and in Web 3.0 optimisers.
What do we mean by “optimisers”? Think of it as being the difference between tweeting about the texture of a new type of Cornflakes you had for breakfast (as if the general population really cares) versus telling all of the Cornflakes aficionados in your local vacinity.
The Digital Inspiration tech a la carte blog sums up the differences between Web 1.0, Web 2.0 and Web 3.0 as:
Web 1.0 - That Geocities & Hotmail era was all about read-only content and static HTML websites. People preferred navigating the web through link directories of Yahoo! and dmoz.
Web 2.0 - This is about user-generated content and the read-write web. People are consuming as well as contributing information through blogs or sites like Flickr, YouTube, Digg, etc. The line dividing a consumer and content publisher is increasingly getting blurred in the Web 2.0 era.
Web 3.0 - This will be about semantic web (or the meaning of data), personalization (e.g. iGoogle), intelligent search and behavioral advertising among other things.
And they go on to provide a series of excellent slide show presentations from various authors who all seek to explain Web 3.0 from their own point of view. Well worth a look if you’re interested in demystifying Web 3.0.

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