Free HotHouse seminar: Learn the secrets of word of mouth marketing from one of the world’s top experts in ‘connected marketing’

By tids

The oldest of all marketing techniques, word of mouth (WOM) has re-emerged as the most powerful selling tool of the 21st century, thanks to digital technology.

HotHouse is offering you and your team a singular opportunity to learn how to apply WOM to your business by attending a seminar by international WOM authority Justin Kirby

justinkirby

Justin is the chairman of DMC Marketing in the UK and CEO and founder of Australia’s pioneering WOM firm, Yooster. He’s also the joint editor and co-author of the 2006 business best-seller ‘Connected Marketing: The Viral, Buzz and Word of Mouth Revolution’ and a founder of the international Viral & Buzz Marketing Association (VBMA).

An entertaining and accessible speaker with a long career advising major brands about consumer-driven business activities, Justin has presented at major international conferences on topics including WOM, new-generation marketing, innovation, metrics, innovation and business growth.

He’s been commissioned by companies such as Colgate-Palmolive, General Motors, Virgin and Procter & Gamble to present private educational sessions - and we’re offering you this exclusive opportunity to hear him speak in Australia.

HotHouse will be holding three one-hour seminars covering:

  • The underlying challenges facing businesses around the world who are trying to connect with customers
  • Word of mouth, social media, crowd sourcing and other key solutions to consider;
  • Practical examples of engagement and advocacy generation techniques;
  • Surprising insight into who really drives advocacy from Yooster’s Australian campaign results (as studied by the London School of Economics); and
  • Valuable actions to take away in order to build better relationships with influential customers and consumers

Don’t miss this one-off opportunity to discover how to harness word of mouth to build your business!

RSVP:
Email: Tina.williams@hothouse.com.au
Phone: 9432 3602

Seminar Dates and Locations
Seminar Dates:
Thursday 25 March, 9am
Thursday 25 March, 11am
Friday 26 March, 2pm
Location:
HotHouse Interactive Pty Ltd
Level 3, 154 Pacific Highway
St Leonards NSW 2065

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