Opening the Kimono on SEO Breakfast Seminar

By tids

  • The internet is poised to overtake newspapers as the second largest U.S. advertising medium by revenue behind television, according to PricewaterhouseCoopers (PwC).
  • Search currently represents 50% of U.S. online advertising revenue with Google being the market leader strengthening the position they earned in 2006 as the largest media company in the world.
  • Google earns the bulk of its US$24bn+ a year in revenue from paid search advertising which represents less than 10% of the clicks on search engines.
  • SEO is about capturing the remaining 90%.

This seminar will be presented by Jeremy Tang, our Director of Search who has over 9 years experience in Search, most recently as Head of Search at Telstra Business.
In this seminar he will provide clarity on how to tap into the highest quality traffic on the internet, specifically uncovering:

  • Why SEO really isn’t about search engines.
  • Why SEO is the closest thing to marketing’s holy grail.
  • What The A-Team’s Mr T can teach us about Google’s algorithm.

While the technology constantly evolves the principles do not. The goal of this seminar is to arm you with enough information to understand the core of SEO from which you will be able to make more informed decisions about how your organization can tap into the single largest media channel in the world.

Seminar dates:

  • 8am to 9am Tues 20 July
  • 8am to 9am Thurs 22 July

Location:

HotHouse Interactive
95 Nicholson Street
(end of Albany St cul de sac)
St Leonards NSW 2065

The office is approximately 5 minutes walk from St Leonards train station. Entry to the office is via Albany street (please refer to Google Maps link below). Street parking is available as are vouchers for the Wilson Parking station directly opposite the building.

View directions from St Leonards station in Google Maps

RSVP:
Please contact Tina to advise your preferred date, and we’ll reply with a confirmation, depending on availability.
Book your places ASAP as spaces are limited.
Email: tina.williams@hothouse.com.au
Phone: +61 2 9432 3602

Order your breakfast:
When you contact Tina, please tell us your coffee preference and we’ll have it here for you on the day, along with a range of breakfast treats.

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