Our Experience

Last year Hothouse was appointed as Warner Music Australasia’s digital partner handling website strategy, design, development, online marketing and media for one of Australia’s and the world’s largest music labels. With the music industry is reinventing itself about what it means to be a major international record label online we’ve developed an online marketing, social media and retail commerce platform for Warner Music and their artists. Built on open source CMS platform it includes harvesting artists existing online content into a central location for fans; blogs and forums; RSS feeds, supporting artists’ social networking sites like Flickr, Facebook and MySpace which already have a strong and growing online fan base; providing retail commerce with click-to-buy music, concert tickets and merchandise from a range of retailers including iTunes, JB Hi Fi, Bigpond Music and Ticketek; and powerful CRM and opt-in database marketing. View Warner Music Australia site www.warnermusic.com.au